Working on some amazing projects coming up!! One of which is this amazing campaign for 6ixSide Clothing Co in collaboration with Responsive Production's upcoming documentary Post to Paycheque. Our team seeks out to learn about the world of product placement and brand campaigns on social media.
The documentary comes out in February!! The journey follows me in the world of online blogging and microblogging where we are surrounded by product placement and manufactured images. Our team takes you behind the action in collaboration with some of Toronto's rising brands. The documentary takes a closer look at the world of influencer marketing with a focus on authenticity in social media.
The documentary takes you to the onset of a social media campaign as we see it through from the beginning stages to shooting the images and everything than can happen in-between.
6ixSide Clothing Co is a local Toronto brand that has started to see some national acclaim jumping on the "6ix Side" trend.
What I really enjoyed about the clothes was the quality of the materials. Often times when brands are focused on trends the quality diminishes, however the crewneck sweater was super warm to wear even when we were filming outside. I love the fitting and the feel!! The premium material and graphics on the crewneck are a new direction for the brand!! The crewneck will drop in January for consumers everywhere.
The grey pom pom toque is also really nice to wear! I've caught myself grabbing it on the go for colder days!! The pom poms also make it super fun to wear around!! All in all it's a super cute addition to any winter wardrobe whether your running between exams or on the go in the city!
Stay tuned on my blog and socials for more information about the documentary and release dates!!